Protein Based Nutrition

Salta, a taste of the earth

Salta is an innovative company redefining protein by incorporating crickets as a key ingredient, offering a nutrient-dense alternative for a healthier lifestyle. Their complete protein products are crafted to deliver life-changing benefits, seamlessly integrating into daily routines. With a focus on responsible sourcing, organic farming, and humane processing, Salta provides a conscious and delicious way to transition toward a more balanced, sustainable self.

Salta sought a new brand identity that is simple, elegant, yet playful—one that reflects its name, meaning "jump" in Spanish, symbolizing a leap forward in advanced, sustainable nutrition. The tagline, "A taste of the earth," underscores the honesty, elemental origins, and sustainability of the ingredients. The color palette, inspired by the natural synergy of earth's elements, reinforces Salta's commitment to the environment and optimal health benefits.

This project was made in collaboration with DEBRAIN / Creative Direction: Federico Gomez & Vivi Florez / Design by: Vivi Florez Illustrations by: Vivi Florez

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